Oskar Wegner has been operating on the market for over 30 years, evolving from a traditional advertising agency into a technology company offering solutions that support business processes, including sales, recruitment, and training management.ROCKWOOL is a global leader in the production of stone wool, providing systems and solutions that improve energy efficiency, acoustics, and fire safety in buildings.
As part of the collaboration between Tide Software, Oskar Wegner agency, and their client ROCKWOOL, we conducted an RCS campaign aimed at communicating with the company's current partners – contractors – and promoting the ROCKWOOL mobile application. The RCS messages highlighted the benefits of using the company's application, including attractive rewards for partners in a carousel format.
The target audience of the RCS campaign consisted of partners and contractors working with ROCKWOOL.
The goal of the campaign was to encourage downloading the mobile application and claiming attractive rewards!
The RCS messages presented in carousel format the benefits of using the ROCKWOOL application – attractive rewards for partners.
Recipients knew who the sender of the RCS message was, thanks to the logo, company banner, and contact information.
Thanks to our collaboration with Tide Software, we had the opportunity to conduct an RCS campaign for one of our clients – ROCKWOOL.RCS is the future of communication! I am convinced that it is an opportunity for a new dialogue channel, and for users – a more convenient and more engaging experience.
"Thanks to the RCS campaign, we informed our business partners about the capabilities of our mobile application in an engaging way. The presentation of benefits and rewards influenced engagement in the campaign and increased the number of application downloads. We are delighted with the opportunities offered by this interactive SMS form."
The ROCKWOOL and Oskar Wegner Agency Team
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